CMO and Executive Coach to Ambitious Women.

Personal branding, as you know it, is outdated.

The old model asks you to construct something - a polished, performative version of "success" that's suffocating to wear and exhausting to maintain.

The most powerful brands are built from the inside out, and so are authentic versions of success.

Real alignment - between who you are, what you value, and how you show up in your work and your life- isn't optional. It's the whole game.

That's my work: helping you find that alignment, translate it into a vision and a plan, and keeping you moving when you get stuck.

Who I work with

Executive women and the women on their way there - the ones aiming for the C-suite, the board seat, the business that's finally theirs, the passion that keeps getting deferred. Ambitious, socially wired, and passionate about living a full life.

About me

I've spent my career building growth programs and brand strategy for hundreds of advisors and executives, and for some of the largest firms in wealth management. I've helped some of the most talented people tell their stories authentically and powerfully to power growth.

Now I bring that same work to ambitious women, the businesses they're building, and the work they’re doing.

Strategist. Sounding board. Running buddy. Executive coach.

Right now: the 100-call challenge

I'm on my way to certification through Co-Active and the ICF, and to make the road there more fun, I'm hosting 100 sample coaching sessions over the next 6–8 months. For every one I complete, I donate $10 in your name to your choice of Planned Parenthood, NPR Tiny Desk Concerts, or California Doodle Rescue.

A sample session is 60 minutes on Zoom. No expectation, no weird sales pitch, nothing to prepare. You bring whatever's actually on your mind, we have a real conversation, and at the end you tell me what it was like.

Ready for what’s next? [Book a sample session →]